Plans for the second annual Frontier Spirits Bootlegger’s Ball are coming together. But, a little bit of Bootlegger’s Ball Q and A.
Q: Wait, there was a first annual bootlegger’s ball?
A: I realize this label may have taken some longtime Frontier Spirits fans by surprise. Last year’s Bootlegger’s Ball was really just a big whiskey tasting at our house, where I tried to get some hard data around what people liked about various kinds of whiskey. It was a roaring success (and induced at least one roaring hangover if tales are to be believed) so when we uploaded the pictures to Flickr, I needed a clever name to attach to it. Thus: the bootlegger’s ball.
Q: Does this ball involve actual dancing?
A: No, there will be no actual dancing.
Q: Does this ball involve actual bootlegging?
A: Making bootleg spirits – that is, the act of distilling spirits without a license (and specifically without paying the revenuers) is illegal in the United States of America. No, this ball does not involve actual bootlegging.
Q: So.. why call it the bootleggers ball?
A: You do know I work in marketing, right?
Q: What is this event about then?
A: In short, it’s about the very thing that Frontier Spirits was founded upon: good friends getting together and enjoying alcohol responsibly. This year’s event will involve three Frontier Spirits creations: hard apple cider, blueberry wine, and blueberry cordial. In addition we’ll bust open the whiskey collection, and feature some good old bootlegger’s music.
Q: I can’t go, how can I live vicariously through people who do?
A: Non-embarrassing pictures of the event will be on Flickr.